With an ever growing marketplace and opportunities aplenty, I would like to use this space to discuss the Marketing and Promotion techniques used to promote Sport pages and Applications on social media at this day and age. Specifically, I aim to discuss how Marketers draw consumers into liking their pages and engage with them. I will discuss new and innovative ways that people are using Social Media to make people feel compelled to follow their pages based on advertisements seen on Social Media and News Based Platforms.